by Chad Ressler | Sep 16, 2026 | VIDEO STRATEGY
Not all video is created equal. And we don’t just mean in terms of quality. We mean in terms of what it’s trying to accomplish. We see it quite often, alot of businesses make one video and expect it to do everything. Whether is be attracting new customers...
by Jake Ressler | Sep 16, 2026 | VIDEO STRATEGY
Most companies think about video as a one-time purchase. You need a video, you buy it, and then you move on to the next thing on the list without giving it much more thought until the next need comes up. For a lot of businesses, that’s exactly how it goes. One...
by Jake Ressler | Sep 16, 2026 | VIDEO STRATEGY, VIDEO TIPS
We get this question a lot: what’s the quickest, easiest way to start using video in your business? The answer is simpler than most people expect, and it can make a real difference in how many prospects turn into clients. The secret weapon? Testimonial videos....
by Jake Ressler | Sep 15, 2026 | VIDEO STRATEGY
A lot of businesses hit a wall with their marketing and their first instinct is to hire more people, give someone a new title, or keep building out the department. And sometimes that is the right move. If the workload is real and the budget is there, adding headcount...
