Video production services

Promotional Videos

The why

Why promotional videos matter.

Most businesses know they need promotional video content. The problem is figuring out what to make, how to make it, and how to actually use it once it exists. That is where we come in.

Your potential customers are forming opinions about your business before they ever talk to you. They are checking out your website, scrolling through your LinkedIn, watching your competitors, and forming opinions based on what they see. If your content does not reflect who you are and what you actually do, you are losing people before the conversation even starts.

Promotional videos close that gap. It gives people a reason to trust you, understand you, and work with you. A well made brand video works on your website, your social channels, in sales presentations, at trade shows, and in even paid advertising. This one investment can be used in a dozen different places all while doing work for your business around the clock.

What we make

What we make.

We produce brand story videos, product demos, commercials, and social content built to make your business look as credible and professional as it actually is. Whether it is a comprehensive brand video that tells the full story of who you are or a shorter social ad built to stop the scroll, we make content that earns attention and moves people to act.

Every project starts with a strategy. We don’t just show up with cameras. We come in having already thought through what the video needs to accomplish, who is watching it, and what you want them to do when it ends. The creative is built around your goals, not just what looks good on screen.

Aerial drone shot of the Climax Metal Products facility

Brand story videos

The full piece that introduces who you are and why people should care.

Product demos

Show the thing working, in the hands of the people who use it.

Commercials

Short, sharp, and built to hold attention in a feed or a break.

Social content

Cut for the platforms your audience is already scrolling.

Is this you?

Who this is for.

Promotional video content might be right for you if:

  • Your website got a redesign but the video on it still looks like it was made five years ago.
  • You launched a new product or service and your current content does not reflect it.
  • Your sales team is spending too much time over-explaining what you do on every call.
  • You’re hiring and want to show candidates the culture and energy that actually exists inside your company.

If any of those sound familiar, we can help!

The process

How it works.

We start with a conversation about your goals, your audience, and where the content needs to live. From there we handle pre-production, which means scripting and interview question development, scheduling, and all the logistics so your team does not have to manage it. On shoot day we come prepared and move efficiently. After the shoot we edit, refine, and deliver content that is ready to use across every platform that you need.

We also cut every project for multiple platforms and formats. A 30-second commercial, a 15-second vertical cut for social, a set of stills for your website, all pulled from the same day of production. You walk away with a full content library instead of one video that only works in one place.

The bottom line: Promotional video is one of the highest return investments a growing business can make because it works continuously, across every channel, long after the shoot day is over. If your business is growing and your content is not keeping up, this is the fastest way to close that gap.

Double Take Video two-camera interview setup on a client shoot

Our work

Promos we’ve made.

Manufacturers, dealerships, schools and nonprofits across Northeast Ohio. Press play on any of them.

Let's talk.

Drop us a message and let's figure out what the video twins can do for your business.

Double Take Video

The video arm of your marketing team. Production and strategy for growth-minded businesses across Northeast Ohio.

Goldman Sachs 10,000 Small Businesses Alumni

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Industries

Manufacturing

Healthcare

Corporate & B2B

Education & Non-Profit